Google gives me chills. Actually, Google might prevent me from getting the chills: introducing Google Flu Trends!
“We’ve found that certain search terms are good indicators of flu activity. Google Flu Trends uses aggregated Google search data to estimate flu activity in your state up to two weeks faster than traditional systems.”
Incredibly cool. I’m aware of systems that track aggregate grocery store purchasing behavior to detect disease outbreaks, and I’m extremely excited that the same principle works on the web.
(thanks to Kevin for sending me this link)