Microsites attend to the problem on both ends.  Through a radical reduction in scope, the creator makes each of her decisions more relevant, more expressive, and each option more evident.  At the same time, by simplifying the user’s experience, by rejecting all but the essential, the creator reduces the strain placed on the audience in identifying and ultimately connecting with their creative decisions.

the data are wanting: The Triumph of the Microsite 

You know me, Restriction is Expression